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Lexus College Graduate Reward — $1,000 toward a new Lexus

Recent or upcoming grads from Newport News-area schools — and across Virginia — can put $1,000 toward a new Lexus at Priority Lexus Newport News. Verify free with ID.me, then finance or lease through Lexus Financial Services on approved credit.

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Who qualifies

You may be eligible if you graduated within the last two calendar years, or will graduate within the next six months, from an accredited four-year college or university (including registered nursing programs), a two-year or technical college, a graduate degree program, or a two-year trade or vocational school. That includes grads from Christopher Newport University, William & Mary, Hampton University, Thomas Nelson Community College, and programs across Virginia and beyond. The buyer or co-buyer must meet all program qualifications and receive credit approval through Lexus Financial Services.

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A flat $1,000 — applied at signing

Once your graduate status is verified and you finance or lease through Lexus Financial Services on approved credit, the reward applies toward your down payment (finance) or amount due at signing / capitalized cost reduction (lease). No negotiating for the reward itself.

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Why claim it at Priority

The College Graduate Reward is a national Lexus program. What makes it stronger here is the local stack — when available, your Priority Lexus Newport News dealer discount can combine with the manufacturer reward, plus Priorities for Life ownership benefits and a team that works with first-time and early-credit buyers every week.

How to claim it

Three clear steps. A little prep up front keeps signing day simple.

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1. Verify with ID.me

Confirm your graduate status free through ID.me, then finish verification with our team at Priority Lexus Newport News. Start at lexus.com/college-offer — it only takes a few minutes.

Start ID.me verification

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2. Choose your new Lexus

Pick a new, unlicensed Lexus from our Newport News inventory. The College Graduate Reward applies to new models from dealer stock — L/Certified vehicles are not eligible for this reward.

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3. Finance or lease through LFS

Finance to own or lease for a lower monthly payment — the $1,000 reward applies either way when you contract through Lexus Financial Services on approved credit. Bring proof of graduation (or upcoming graduation) and proof of present or future employment beginning within 120 days of approval.

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First car after graduation?

Building credit and buying your first new car at the same time can feel like a lot — it doesn’t have to be. Lexus Financial Services works with new graduates, and our Newport News team walks you through every step. A signed offer letter can count as proof of employment beginning within 120 days of approval. Not sure whether to finance or lease? We’ll lay out both paths before you commit.

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How the reward stacks

The College Graduate Reward is a manufacturer reward — and when available, it can work alongside your Priority Lexus Newport News dealer discount. Limit one manufacturer reward per finance or lease transaction. It may not be combined with the Lexus Military Rebate Program. Not sure which path saves you more? Bring your situation to our team and we’ll compare the numbers.

Common questions

How much is the Lexus College Graduate Reward?

The Lexus College Graduate Reward is $1,000 toward a new Lexus financed or leased through Priority Lexus Newport News and Lexus Financial Services, on approved credit. On a finance contract it’s applied toward the down payment; on a lease it’s applied toward the amount due at signing or the capitalized cost reduction.

Who qualifies for the College Graduate Reward?

Graduates of an accredited four-year college or university (including registered nursing programs), two-year or technical college, graduate degree program, or two-year trade or vocational school who have graduated within the last two calendar years, or will graduate within the next six months. The buyer or co-buyer must meet all program qualifications and receive credit approval through Lexus Financial Services.

Do I need an ID.me account?

Yes. You’ll verify graduate status through ID.me and complete the process with us at Priority Lexus Newport News. Start free at lexus.com/college-offer.

Does the reward apply to L/Certified or pre-owned vehicles?

No. The College Graduate Reward applies to new, unlicensed Lexus vehicles from dealer stock only. L/Certified and other pre-owned vehicles are not eligible for this reward.

Can I combine it with the Military reward?

No. Limit one manufacturer reward per finance or lease transaction. The College Graduate Reward may not be combined with the Lexus Military Rebate Program. It can, however, be combined with a Priority Lexus Newport News dealer discount when one is available.

What proof do I need?

Proof of graduation (diploma, final transcript, or registrar letter) or proof of current enrollment in a graduate program, plus proof of present or future employment beginning within 120 days of credit approval. You also verify through ID.me and complete verification at the dealership.

Do I have to finance through Lexus?

Yes. The reward requires a finance or lease contract through Lexus Financial Services with credit approval. Cash purchases and outside lenders are not eligible for the College Graduate Reward.

Ready to put your reward to work?

Tell us a little about you, your graduation timeline, and the Lexus you have in mind. We’ll help verify eligibility and walk you through next steps — no pressure, just a clear path.

Lexus College Graduate Reward. The $1,000 College Graduate Reward is available on new, unlicensed Lexus vehicles (including unlicensed dealer demonstrators with 20,000 miles or less); L/Certified vehicles are not eligible for the reward. Available upon credit approval from, and execution of, a finance or lease contract through Lexus Financial Services (LFS) at Priority Lexus Newport News. Not all applicants will qualify. To qualify, you must have graduated within the last two calendar years, or be graduating within the next six months, from an eligible accredited program: a four-year college, university, or registered nursing degree program; a two-year college, junior college, or technical college; a graduate degree program; or a two-year trade or vocational school. Proof of graduation (a diploma, final transcript, or a letter from the registrar) or proof of current enrollment in a graduate degree program is required, along with proof of present or future employment beginning within 120 days of credit approval. Verification of eligibility through an ID.me account and completion of the verification process at the dealership are required. Limit one reward per finance or lease transaction. The College Graduate Reward may not be combined with the Lexus Military Rebate Program. A Priority Lexus dealer discount, when available, may be combined with this reward; two manufacturer rebates may not be combined. On lease contracts the reward is applied toward the amount due at lease signing or the capitalized cost reduction; on finance contracts it is applied toward the down payment. On approved credit through Lexus Financial Services. The Lexus College Graduate Program is a rolling manufacturer program; the current program period, reward amount, and terms are set by Lexus, are subject to change or termination at any time, and are confirmed at the time of purchase. Reward offered by Toyota Motor North America, Inc. Program may not be available in all states. Not redeemable for cash. Must take delivery from dealer stock. Must pay sales tax. Void where prohibited by law. Vehicle images may be for illustration only. Contact Priority Lexus Newport News to confirm your eligibility and current program terms. Priority Lexus Newport News, 12831 Jefferson Ave, Newport News, VA, 23608.